Thursday 11 October 2007

Master charge card

Originally formed under the name Interbank Card Association and they acquired the MasterCharge brand and logo in 1969. MasterCharge was originally formed by four California banks in 1967, who joined together to form the Western States Bankcard Association to battle the BankAmericard of Bank of America. MasterCharge was renamed MasterCard in 1979.
# In 1984, MasterCard was the first to use a hologram on its cards to deter fraud.

Discover Card History
Discover Card was introduced by Sears in 1985 and gained notoriety because it charged no annual fee.At the time, Sears also owned the brokerage Dean Witter Reynolds Organization and the Discover brand was integrated into that organization. When Dean Witter merged with Morgan Stanley in 1997, Discover went along for the ride.

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